Chrome's 1% third-party cookie restriction and a readiness checklist
Chrome will restrict third-party cookies for 1% of users from January 4. It will not move your numbers much, but it is a cheap prompt to find out which of your tags depend on them.
Marketing strategy and industry changes across Apple Ads, Meta, Google and measurement.
Chrome will restrict third-party cookies for 1% of users from January 4. It will not move your numbers much, but it is a cheap prompt to find out which of your tags depend on them.
Meta will offer a paid, ad-free version of Facebook and Instagram in Europe from November. The reach impact is unknown, so here is what to monitor and what not to assume.
Apple announced privacy manifests, required reason APIs and SDK signatures. The rules are not final, but app marketers can start by asking their SDK vendors the right questions.